Creative direction and execution of branding in partnership with Hatchbeauty.

Orlando Pita Play is a salon quality, specialty haircare brand developed by Hatchbeauty in collarboration with world-renowned runway hair master, Orlando Pita. The haircare line features multiple platforms that speak to the hair concerns of the modern day woman.


Project Types

Packaging design concepts across multiple categories.
Packaging production management

Print Marketing
Retail fixture design concepts

Product Naming
Product Complex Naming
Review + Approve all verbiage and copy for marketing and packaging

Digital Marketing
Video direction
Video editing

Full Set Photography
Conceptual and on set direction

Find Orlando Pita Play Here

Project Gallery